Brand Story


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Where ideas and action connect.

We are Apache … an organization owned and run by hard-working people dedicated to helping you succeed. We work as a partner to add value to your bottom line — whether it’s providing a product off the shelf or developing a custom solution. We’re committed to delivering the best quality products and service anytime and anywhere they’re needed. Because our job is to keep you mission critical to your customers.

Our products.

Apache is widely recognized across the US for the variety and quality of our hose, belting, custom fabricationsonsite belt services, and consumer products.

We specialize in the value-added fabrication of belt, hose, and cut & molded products for a wide array of industries and applications. Our products are available nationwide through our network of distributor, dealer, and retail customers, or sold directly to OEMs.

Our history.

Our organization began with the vision of Bob South. In 1963 he saw an opportunity for a Midwestern company that aspired to be more than a distributor of industrial hoses. He saw a thriving operation that could supply vital parts to both industry and agriculture.

Over the years that vision has expanded, and today Apache is a highly driven, global organization with offices throughout the U.S. As we move into the future Apache will play a more strategic role in industry leadership with the ability to provide a broader portfolio of products, OEM components, and custom-designed parts for unique applications.

Part of our strategy for growth and expansion of our existing capabilities is through acquisitions. We’ve acquired Hose Central, a respected wholesale distribution company; EX-Cel Industrial Belting, a major player in the heavy-duty belt market, and a significant manufacturer and fabricator; AG Belt, Inc., a leading fabricator of baler belting for the agricultural market; Seals Unlimited, Inc., a manufacturer of rubber extrusion, rubber moldings, gaskets, and hydraulic gate seals for both government and private industries; and Trico Belting & Supply Company, the leading supplier of lightweight belting solutions. As a result of this most recent acquisition, Apache is now one of the largest belting suppliers in North America.

Our future.

Our goal is to help you build your business. When we connect leadership with partnership, our businesses flow seamlessly and work more effectively. Together we can reach our full potential — whether it’s faster lead times, more efficient processes or more effective expenditures. Together we can find new ways to move business into the future.

It’s time to think forward. It’s time to think Apache.

Our vision.

We are employee-owners creating solutions for our customers' success, worldwide.

Our mission.

We the employee-owners will profitably grow our business worldwide through:

  • Unique, innovative solutions with our business partners
  • Unparalleled service & value through the eyes of our customers
  • Industry & community recognition as the employer of choice
  • A culture of continuous improvement